Question

You are a marketing researcher write an email to your boss about an advertisment, campagin that was presented to a focus group. (100-120 words)
- what the productis
- who the target group is
- what they liked and didn't like about the product

Answer 1

Dear Mr Johnson

 

I am writing in connection with our last campaign concerning our new product - universal washing powder. I would like to present you results of our survey.

As you know very well, we tried to find out about opinion new washing powder. In this objective we invited ten housewives to ask them, what they think about this.

All of them were impressed by effectiveness of this product. They were clearly surprised and flabbergasted. They said that our washing powder is excellent stains remover and it is frugal in their opinion, because small dose of this powder is enough to wash all of clothes. They were shocked by intensity of our product too. All housewives in accordance granted that intense fragrance is everywhere. They appreciated performance our product.

The only defect of this powder that at all ends.

We can tell now that we view this as a success.

 

Yours sincerely

Assistant Robert Brown